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Exel Digital
What We Do

Services that put your brand in the conversation

PR Campaigns

Media coverage that moves the needle

We craft compelling press narratives and place them in front of Pakistan’s leading tech and lifestyle media. From product launches to brand reputation — we handle it all.

  • Press release writing & distribution
  • Media relations & journalist outreach
  • Product launch PR
  • Brand reputation management
  • Crisis communications

Typical PR Campaign

1Discovery & Brief
2Narrative Development
3Media List Building
4Outreach & Placement
5Coverage Reporting
Influencer Marketing

Campaigns across every platform

We manage end-to-end influencer campaigns on the platforms that matter most to your audience.

Instagram

Reels, Stories, and feed campaigns with Pakistan’s top lifestyle, tech, and EV creators.

Engagement-focusedVisual-firstStories & Reels

TikTok

Short-form viral content driving brand awareness with Pakistan’s fastest-growing creator base.

Viral potentialGen-Z reachShort-form video

YouTube

Long-form reviews, unboxings, and brand integrations with Pakistan’s most-watched tech channels.

In-depth reviewsLong-form trustSEO-friendly
Our Process

How a campaign comes to life

01

Brief & Discovery

We learn your brand, goals, and target audience inside out.

02

Creator Matching

We handpick creators from our vetted network that fit your brand perfectly.

03

Campaign Launch

Content goes live across platforms with full monitoring and optimisation.

04

Reporting

Detailed analytics and insights delivered. No jargon, just results.

Ready to start a campaign?

Get a Proposal